I'm in the midst of writing my next post but wanted to share a very interesting article on more formal recognition programs. Consider this excerpt:
- According to a Towers Perrin study, high engagement firms have an earnings-per-share growth rate of 28 percent. By comparison, low engagement firms have a decline of 11.2 percent; that's nearly a 40 percent difference.
- Gallup uncovered similar results in a 2006 survey. They found that the earnings-per-share growth rate in the top quartile companies fostering employee engagement was more than 250 percent greater than below average companies.
The rest of the article about more formal recognition and thank you programs can be found here: http://www.loyalty360.org/images/uploads/research-_carlson_marketing_what_are_you_grateful_for.pdf.
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