Friday, September 9, 2011

A Child of the 80's...

So, my sister and I took a road trip to scenic Door County, Wisconsin.  Good times were had and I do recommend a trip to Wilson's in Ephraim.  The ice cream is homemade and top notch.

On the drive home, we listened to an 80's CD which included The Fixx, Level 42, Soft Cell, Culture Club, you name it.  For the next hour, we sang every song word for word and knew exactly how old we were and what we were doing when those songs were popular.  We had smiles on our faces and fond memories dancing in our heads even though we were teenagers then with all of the awkward trappings, thick glasses and bad hair.

To get you "in the mood" for this post, I've shared an "oldie but goodie" video.


True love has no ending.

In my last post, I quoted a Rev Run tweet which suggested that true love has no happy ending, rather it is that true love has no ending.  And I've suggested before that we have an obligation as product/service providers to let our customers know how much they are appreciated regardless of the size of business they've given us.

So, this means that at a moment's notice, if a customer should happen to think of our company or one of our employees, it should be with a fond smile and happy thoughts.  Our customers should be able to recount the number of different ways they are made to feel "special" because we listen and offer solutions that help their wallet instead of thinking of our own.

What does this have to do with Depeche Mode?

You could swap in a hair band in place of DM if that was more your thing.  Regardless of the genre, these bands and their music videos were a seminal part of an 80's child's growth and history.  They fed the environment, contributed to experiences and allow us to bond with others today (A.G. and B.P-S.).  Without these iconic images, we may not be able to recall ourselves at a particular point in time nor will we have a framing of sorts for how we react culturally (or otherwise) to things today.

And so too, we should be thought of as a key part of our customer's growth and history.  They should be able to think of significant milestones and link our activities to the accomplishment of those milestones.  They should be able to set goals in the future that include our participation in helping them achieve those goals.

If we continue to do right by them, we will be inextricably linked just as those 80's jams are inextricably linked to me today.  What's your perspective?  And if you are a child of the 80's, what was your #1 tune?

Parissa Behnia
Idea Chef

678Partners@gmail.com
678Partners.com
LinkedIn
Twitter











No comments:

Post a Comment